Case 03 · Unprompted proof

People are praising you. You just have not seen it.

Positive mentions are the cheapest marketing asset you own, and almost all of them expire unread.

You hire him. He reads the public internet. You keep the judgement.

DeskFiled mentions · Acme
  • @rania.builds·X12m

    Switched to Acme last month. Setup took ten minutes and I have not thought about it since. Rare.

    Praise

Most of this never enters a dashboard.

Asking customers for a testimonial is slow and awkward. Meanwhile someone posted an unprompted, specific, credible compliment last Tuesday and it scrolled away.

  1. 01

    The cheapest testimonial is the one nobody asked for.

  2. 02

    Quiet advocates repeat themselves across threads. They are easy to miss.

  3. 03

    The wording a happy user chose beats a copy deck.

Three plays

Ways to turn mentions into work.

  • Build a wall of proof from real posts

    Filter to testimonials, open the original, ask for permission to quote. Two minutes per asset.

    @rania.builds·X12m

    Switched to Acme last month. Setup took ten minutes and I have not thought about it since. Rare.

    Praise5127
  • Spot your quiet advocates

    The same handles keep recommending you in threads. Those are the people to send early access to.

    Indie Stack Weekly·YouTube1h

    Acme is the one tool from this stack I would actually pay for out of pocket.

    Praise2912
  • Feed sales the exact wording

    The phrase a happy user chose beats anything a copywriter guesses.

    u/quiet_fan·Reddit3h

    Not sponsored — Acme is the only tool in this stack I would pay for out of pocket.

    Praise1.7K14

Order and method

Track the keyword.Act on the signal.

  1. Drop a praise keyword.

    Track the brand, the product, and the phrases people use when they recommend you unprompted.

    #

    love Acme

    • X
    • Reddit
    • YouTube
    • LinkedIn
    • Threads
  2. We find the compliments.

    Testimonials are a category of their own, so they are not buried under bugs.

  3. Advocates surface.

    The same handles keep recommending you. Those are the people to thank.

    • praise86
    • recommend73
    • switch54
  4. Ask to quote.

    Open the original, ask permission, put the sentence on the site.

    • Ask to quote
    • Thank author
    • Save proof

For the software that already reads your mail

Hand the reading to an agent.Keep the reply.

MCP and the API are on every plan, including the trial. A webhook can fire when a mention is filed. Nothing replies in your name.

A letter of retainer

How Buaro keeps this brief

“I do not solicit compliments. I notice them, which is rarer, and I bring you the link before they scroll away.”
— M. Buaro, Consulting listener
  • File testimonials apart from the rest of the feed.
  • Keep the original URL so you can ask to quote.
  • Point sales at the exact wording a user chose.

Plans

Ten free mentions. Then a ceiling, not a surprise.

Your first 10 mentions are free. You pay for monitors, not a pile of keywords. Hit the cap and collection pauses — it never bills overage.

Solo

$29/mo

billed monthly

One founder, one product, no noise.

  • 3 monitors
  • 1,000 mentions / month
  • X · Reddit · YouTube · LinkedIn · Threads
  • AI categories
  • Email alerts
  • Saved views
  • Analytics dashboard
  • REST API · MCP · webhooks
  • Team members
Get Solo
Most popular

Team

$99/mo

billed monthly

A team watching itself and its rivals.

  • 7 monitors
  • 10,000 mentions / month
  • X · Reddit · YouTube · LinkedIn · Threads
  • AI categories
  • Email alerts
  • Saved views
  • Analytics dashboard
  • REST API · MCP · webhooks
  • Team members
  • 3 workspaces
  • Priority scan cadence
Get Team

Business

$299/mo

billed monthly

Several brands under one roof — white-label when you need it.

  • 15 monitors
  • 50,000 mentions / month
  • X · Reddit · YouTube · LinkedIn · Threads
  • AI categories
  • Email alerts
  • Saved views
  • Analytics dashboard
  • REST API · MCP · webhooks
  • Team members
  • 15 workspaces
  • Priority scan cadence
  • Priority support
  • White-label for agencies
Get Business

API, MCP and webhooks are on every plan, including the free trial. Mention, monitor and machine rate limits still apply. Reaching the cap pauses collection — it never bills overage.

Questions about collecting proof.

01Do I need permission to reuse a public post?

We only ever show you public content and a link to it. Whether you can quote it in marketing depends on the platform’s terms and, in practice, on asking the author — which the link makes easy.

02Can I export them?

Every mention is available through the REST API and MCP, including its original URL.

03What does HerculeRadar monitor?

Public mentions across X, Reddit, YouTube, LinkedIn and Threads for the keywords you put in a monitor: product, brand, competitors, founder name, feature names, or the phrases your customers actually use. Active monitors are swept every four hours.

04Do people need to tag my account?

No. Matching is on the keywords you track, so a conversation can mention the product without ever tagging you.

05What counts as a mention?

A public post, reply, thread or comment that matches a tracked keyword or alias. Duplicates are collapsed so you are not reviewing the same signal twice.

06How do alerts work?

Email, Telegram or a signed webhook when a mention matches a rule you set — category, urgency, source. Nothing is auto-replied.

07Can an AI agent watch this for me?

Yes. MCP and the API are on every plan, including the trial. A webhook can fire on mention.created; the agent reads the rest through MCP with the same permissions as the dashboard.