Case 02 · Roadmap signals

Your roadmap is already being written in public.

Feature requests, missing integrations and workarounds get posted every day — just not on your feedback board. We collect them and label them for you.

You hire him. He reads the public internet. You keep the judgement.

DeskFiled mentions · Acme
  • @buildwithsam·X8m

    I really like Acme but I wish it supported Paddle subscriptions. Blocking us from switching.

    Feature request

Most of this never enters a dashboard.

Feedback boards capture the opinions of users motivated enough to sign in and type. Everyone else says “I wish it had X” in a thread you will never see, and that sentence is worth more than a survey.

  1. 01

    The feature everyone assumes you have is already being requested in public.

  2. 02

    Repeated asks beat a single loud customer on a feedback board.

  3. 03

    Competitor complaints are unpaid interviews about the gap you can close.

Three plays

Ways to turn mentions into work.

  • Find the integration everyone assumes you have

    Product-idea mentions cluster fast. Three people asking for the same payment provider in a week is a roadmap signal.

    @buildwithsam·X8m

    I really like Acme but I wish it supported Paddle subscriptions. Blocking us from switching.

    Feature request5127
  • Hear the objection before the sales call

    Public complaints about a competitor tell you which gap to close and which line to put on the pricing page.

    u/saas_nomad·Reddit31m

    Acme would be perfect with a weekly email digest. Anyone found a workaround?

    Feature request2912
  • Quote real users in your changelog

    Ship the request, then link back to the person who asked. It costs nothing and it converts.

    @ship_notes·Threads47m

    Would switch to Acme tomorrow if it had Paddle. Blocking us. Third time I have said this.

    Feature request1.7K14

Order and method

Track the keyword.Act on the signal.

  1. Drop a feature keyword.

    Track the integration, workflow or missing piece buyers keep asking for in public.

    #

    Acme Paddle

    • X
    • Reddit
    • YouTube
  2. We find roadmap signals.

    Feature requests, workarounds and competitor gaps arrive labelled, not as a pile of tabs.

  3. Demand patterns appear.

    Repeated asks cluster. Three people wanting the same payment provider is a ticket, not an anecdote.

    • idea84
    • gap71
    • workaround58
  4. Act on the opportunity.

    Quote the original in the changelog, or let an agent summarise the month for product.

    • File for product
    • Reply
    • Quote later

For the software that already reads your mail

Hand the reading to an agent.Keep the reply.

MCP and the API are on every plan, including the trial. A webhook can fire when a mention is filed. Nothing replies in your name.

A letter of retainer

How Buaro keeps this brief

“Your roadmap is already being written. My method is to collect the sentences and put the duplicates in one pile.”
— M. Buaro, Consulting listener
  • Watch product, feature and “I wish” phrasing beside the brand.
  • Label ideas separately from complaints.
  • Hand the month’s cluster to you or to an agent.

Plans

Ten free mentions. Then a ceiling, not a surprise.

Your first 10 mentions are free. You pay for monitors, not a pile of keywords. Hit the cap and collection pauses — it never bills overage.

Solo

$29/mo

billed monthly

One founder, one product, no noise.

  • 3 monitors
  • 1,000 mentions / month
  • X · Reddit · YouTube · LinkedIn · Threads
  • AI categories
  • Email alerts
  • Saved views
  • Analytics dashboard
  • REST API · MCP · webhooks
  • Team members
Get Solo
Most popular

Team

$99/mo

billed monthly

A team watching itself and its rivals.

  • 7 monitors
  • 10,000 mentions / month
  • X · Reddit · YouTube · LinkedIn · Threads
  • AI categories
  • Email alerts
  • Saved views
  • Analytics dashboard
  • REST API · MCP · webhooks
  • Team members
  • 3 workspaces
  • Priority scan cadence
Get Team

Business

$299/mo

billed monthly

Several brands under one roof — white-label when you need it.

  • 15 monitors
  • 50,000 mentions / month
  • X · Reddit · YouTube · LinkedIn · Threads
  • AI categories
  • Email alerts
  • Saved views
  • Analytics dashboard
  • REST API · MCP · webhooks
  • Team members
  • 15 workspaces
  • Priority scan cadence
  • Priority support
  • White-label for agencies
Get Business

API, MCP and webhooks are on every plan, including the free trial. Mention, monitor and machine rate limits still apply. Reaching the cap pauses collection — it never bills overage.

Questions about product monitoring.

01Does it distinguish a feature request from a complaint?

Yes. Every mention gets one of five categories — bug report, complaint, misinformation, product idea or testimonial — plus a one-sentence summary of what the author actually wants.

02Can my agent read these?

That is the point of the MCP server. Connect Claude or ChatGPT and ask it to summarise this month’s product ideas directly.

03What does HerculeRadar monitor?

Public mentions across X, Reddit, YouTube, LinkedIn and Threads for the keywords you put in a monitor: product, brand, competitors, founder name, feature names, or the phrases your customers actually use. Active monitors are swept every four hours.

04Do people need to tag my account?

No. Matching is on the keywords you track, so a conversation can mention the product without ever tagging you.

05What counts as a mention?

A public post, reply, thread or comment that matches a tracked keyword or alias. Duplicates are collapsed so you are not reviewing the same signal twice.

06How do alerts work?

Email, Telegram or a signed webhook when a mention matches a rule you set — category, urgency, source. Nothing is auto-replied.

07Can an AI agent watch this for me?

Yes. MCP and the API are on every plan, including the trial. A webhook can fire on mention.created; the agent reads the rest through MCP with the same permissions as the dashboard.